---
title: "Real Housewives Star Stacey Rusch’s Real Secret to Wellness: Shayo"
description: Stacey Rusch’s Shayo brings simple cannabis wellness to women in Virginia, blending joy, mindfulness and natural ingredients for genuine self-care
author: Dr Marina Nani (Editor-in-Chief)
date: 2025-06-26T20:05:59.000Z
updated: 2026-02-26T22:04:52.330Z
canonical: https://richwoman.co/article/real-housewives-star-stacey-rusch-s-real-secret-to-wellness-shayo
image: https://cdn.nanimediahouse.com/stacey-rusch-shayo.jpeg
categories: Culture &amp; Society
content_type: Profile
region: Virginia
publication: Rich Woman Magazine
---

Wellness doesn’t have to mean following impossible routines or signing up for new trends every month. For many women, the endless parade of morning rituals, evening wind-downs and complicated supplement schedules feels more overwhelming than helpful. Now, Stacey Rusch, known from The Real Housewives of Potomac, is bringing something different to Virginia with [Shayo](https://jushi.com) – a cannabis-infused edible designed for mood and sleep that fits into real, busy lives.

## More Than a TV Star

Stacey isn’t just a reality television personality. The Detroit native is a mother, former [QVC host](https://www.qvc.com), entrepreneur and philanthropist who now calls Virginia home. Her background spans media and charitable work with organisations like the Humane Rescue Alliance, March of Dimes and Make-A-Wish Foundation. She’s also making history as the first Black woman to create a cannabis brand in Virginia.

Living in Virginia with her eight-year-old daughter Arabella, Stacey wanted to create a wellness product that made sense for women like herself – those who care about their health but don’t have time for elaborate self-care routines. Her approach aligns with [lifestyle choices that genuinely bring joy](https://richwoman.co/article/rich-monday-paper-what-lifestyle-choices-bring-you-joy) rather than adding stress to already full days.

## The Story Behind Shayo

The name ‘Shayo’ comes from the Nigerian word meaning ‘to be happy’, reflecting Stacey’s belief in joy as a foundation for wellness. ‘Shayo is about joy, rhythm and living life fully,’ says Rusch. ‘I’m so proud to bring this brand to my home state and help people discover a delicious new path to wellness.’

## Simplicity Over Perfection

Many women feel left out by complicated wellness routines that assume unlimited time, money and mental bandwidth. Shayo’s products – two fruit chews with clear purposes – are about fitting wellness into actual life, not the other way around.

The ‘Rise’ chew (Blood Orange Pomegranate) contains a unique 1:2 ratio of THC to CBG, designed to set your intention for the day. [CBG is non-psychoactive](https://www.webmd.com/pain-management/cbd-cbn-what-is-difference) and supports mood, focus and motivation, making it suitable for daytime use. The bright citrus and tart pomegranate create a complex flavour that’s both grounding and energising.

For evening, the ‘Rest’ chew (Berry Vanilla) features a 1:2 ratio of THC to CBN. [CBN is known for its sedative effects](https://kiaro.com/blogs/news/new-to-cannabis-cbn-cbg-spotlight), helping the body relax and prepare for sleep. The red and dark berry flavours fold into soft vanilla tones – ideal for wrapping up any day.

Both varieties are vegan, gluten-free, non-GMO and made with natural fruit purées. [Clean, plant-based cannabis edibles](https://cannaculturecollective.com/vegan-friendly-edibles/) appeal to women who want wellness options without compromising their existing [mindful lifestyle choices](https://richwoman.co/article/fresh-made-for-you-how-marinela-makeup-is-rethinking-beauty-from-the-inside-out).

## A Different Approach to Cannabis Wellness

Stacey’s approach reflects how women are using cannabis. Recent trends show women primarily use edibles for relaxation (70 per cent), improved sleep (69 per cent) and pain relief (53 per cent). Many are turning to these products as alternatives to over-the-counter sleep aids or mood supplements.

The focus on microdosed, functional edibles – those with low THC levels and beneficial cannabinoid ratios – particularly appeals to women who want wellness benefits without strong psychoactive effects. This isn’t about getting high; it’s about feeling better. Unlike some wellness trends that promise everything, this approach recognises that [real relief comes from practical solutions](https://richwoman.co/article/when-wellness-goes-beyond-the-spa-real-relief-for-women-facing-tough-treatments) that work with your body, not against it.

## The Launch and What’s Next

Shayo officially launched at the [Beyond Hello](https://beyond-hello.com) dispensary in Fairfax, Virginia, where patients could meet Stacey in person and learn about the products firsthand. The brand is now available at all six Beyond Hello locations across Virginia, as well as other select medical dispensaries throughout the Commonwealth.

‘We’re thrilled to introduce Shayo to patients across Virginia,’ says Jim Cacioppo, Chief Executive Officer, Chairman and Founder of [Jushi Holdings Inc](https://jushi.com). ‘Shayo was born out of a shared vision of wellness, flavour and empowerment – and we believe this brand will deeply resonate with our community.’

The timing aligns with Virginia’s evolving cannabis laws. While the state currently operates under medical cannabis regulations, [social equity provisions](https://virginiastatecannabis.org/laws) have prioritised economically disadvantaged applicants, including Black entrepreneurs, in licensing applications.

## Wellness On Your Own Terms

Not every product works for everyone, and Shayo doesn’t pretend otherwise. What feels refreshing is looking for joy and rest in ways that don’t require reinventing yourself or your routine. Sometimes the simplest wellness approach works best – finding small, real ways to care for yourself without the fuss.

Stacey’s message resonates: finding moments of happiness and rest doesn’t need to be complicated. Whether it’s through a thoughtfully crafted edible or any other wellness choice, the goal is the same – supporting yourself in ways that actually fit your life. For women tired of wellness perfection, that might be the most joyful approach of all.
